Câu hỏi:
19/08/2021 474Read the following passage and mark the letter A, B, C or D on you answer sheet to indicate the correct answer to each of the questions.
New Zealand is a small country of four million inhabitants, a long-haul flight from all the major tourist-generating markets of the world. Tourism currently makes up 9% of the country's gross domestic product and is the country's largest export sector. Unlike other export sectors, which make products and then sell them overseas, tourism brings its customers to New Zealand. The product is the country itself the people, the places, and the experiences. In 1999, Tourism New Zealand launched a campaign to communicate a new brand position to the world. The campaign focused on New Zealand's scenic beauty, exhilarating outdoor activities and authentic Maori culture, and it made New Zealand one of the strongest national brands in the world.
A key feature of the campaign was the website www.newzealand.com, which provided potential visitors to New Zealand with a single gateway to everything the destination had to offer. The heart of the website was a database of tourism services operators, both those based in New Zealand and those based abroad which offered tourism service to the country. Any tourism-related business could be listed by filling in a simple form. This meant that even the smallest bed and breakfast address or specialist activity provider could gain a web presence with access to an audience of long-haul visitors. In addition, because participating businesses were able to update the details they gave on a regular basis, the information provided remained accurate. And to maintain and improve standards, Tourism New Zealand organised a scheme whereby organisations appearing on the website underwent an independent evaluation against a set of agreed national standards of quality. As part of this, the effect of each business on the environment was considered.
To communicate the New Zealand experience, the site also carried features relating to famous people and places. One of the most popular was an interview with former New Zealand All Blacks rugby captain Tana Umaga. Another feature that attracted a lot of attention was an interactive journey through a number of the locations chosen for blockbuster films which had made use of New Zealand's stunning scenery as a backdrop. As the site developed, additional features were added to help independent travelers devise their own customised itineraries.
(Adapted from Cambridge IELTS 13)
Which statement is TRUE, according to the passage?
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Trả lời:
Đáp án C
Theo đoạn văn, câu nào là ĐÚNG?
A. New Zealand là một quốc gia nhỏ, dân số 14 triệu người.
B. Ẩm thực New Zealand đã đưa New Zealand trở thành một trong những thương hiệu quốc gia lớn nhất thế giới
C. Các bộ phim bom tấn đã sử dụng cảnh quan tuyệt đẹp của New Zealand làm bối cảnh.
D. Sản phẩm của New Zealand không phải về thực phẩm, con người, địa điểm và trải nghiệm.
+ Thông tin ở đoạn đầu: New Zealand is a small country of four million inhabitants,
Tạm dịch: New Zealand là một quốc gia nhỏ với bốn triệu dân
=> New Zealand có 4 triệu người, không phải 14 triệu người
=> A sai
+ Thông tin ở đoạn đầu: “The campaign focused on New Zealand’s scenic beauty, exhilarating outdoor activities and authentic Maori culture, and it made New Zealand one of the strongest national brands in the world."
Tạm dịch: Chiến dịch tập trung vào cảnh đẹp của New Zealand, các hoạt động ngoài trời thú vị và văn hóa Maori đích thực. Chiến dịch này đã đưa New Zealand trở thành một trong những thương hiệu quốc gia mạnh nhất trên thế giới
=> Cảnh đẹp, các hoạt động ngoài trời và văn hoá (không phải nền ẩm thực ) là những điều giúp New Zealand là thương hiệu quốc gia mạnh nhất trên thế giới
=> B sai
+ Thông tin ở đoạn đầu: “The product is the country itself – the people, the places, and the experiences.”
Tạm dịch: Sản phẩm là chính đất nước - con người, địa điểm và trải nghiệm.”
=> D sai
+ Thông tin ở đoạn cuối : “Another feature that attracted a lot of attention was an interactive journey through a number of the locations chosen for blockbuster films which had made use of New Zealand's stunning scenery as a backdrop.."
Tạm dịch: Một đặc điểm khác thu hút nhiều sự chú ý là một cuộc hành trình tương tác qua một số địa điểm được chọn cho các bộ phim bom tấn đã sử dụng phong cảnh tuyệt đẹp của New Zealand làm bối cảnh.
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