You are consulting for a natural food products distributor who is interested in determining the benefits it could achieve from implementing new information systems. What will you advise as the first step?

A. Nike's use of technology to improve its product offerings

B. Bank of America acquiring Countrywide Financial Corporation to reach a large pool of new customers

C. Blockbuster combining traditional video rental with online video rental

D. Amazon's use of the Internet to sell books

E. Walmart's order entry and inventory management system to coordinate with suppliers

A. Service

B. Operations

C. Inbound logistics

D. Technology

E. Sales and marketing

A. Consulting firm

B. Startup firm

C. Fortune 500 firm

D. University

E. Midsize manufacturer

A. Best practices

B. Benchmarking

C. Strategic systems analysis

D. Secondary activities

E. Value chain analysis

A. True

B. False

A. Inbound logistics, operations, outbound logistics, sales and marketing, and service

B. Procurement, operations, technology, sales and marketing, and services

C. Organization infrastructure, human resources, technology, and procurement

D. Procurement, inbound logistics, operations, technology, and outbound logistics

E. Inbound logistics, operations, outbound logistics, technology, and service

A. False

B. True