Which of the following is a key characteristic of an oligopoly market structure?

A. Entering a new market with an existing product

B. Developing new products for new markets

C. Increasing market share in the existing market

D. Improving existing product features

A. Market segmentation

B. SWOT analysis

C. Product positioning

D. Pricing strategy

A. Targeting a large, broad market

B. Targeting a small, well-defined segment of the market

C. Offering the lowest prices in the market

D. Offering a wide range of products

A. A company acquiring another company

B. Two companies forming a new, jointly owned business

C. A company licensing its technology to another company

D. A company franchising its business model

A. Advertising directly to consumers

B. Offering trade promotions to retailers

C. Utilizing social media influencers

D. Implementing a customer loyalty program

A. The network of suppliers and partners that a company works with

B. The sequence of activities that add value to a product or service

C. The total value of a company's assets

D. The process of setting product prices

A. Higher advertising costs

B. Limited audience reach

C. Ability to track and measure campaign performance

D. Slower response time from consumers