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Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.Advertising helps people recognize a particular brand, persuades them tro try it, and tries to keep them loyal to it. Brand loyalty is perhaps the most important goal of consumer advertising. Whether they produce cars, canned foods or cosmetics, manufacturers want their customers to make repeated purchases. The quality of the product will encourage this, of course, but so, too, will affect advertising.Advertising relies on the techniques of market research to identify potential users of a product. Are they homemakers or professional people? Are they young or old? Are they city dwellers or country dwellers? Such questions have a bearing on where and when ads should be played. By studying readership breakdowns for newspapers and magazines as well as television ratings and other statistics, an advertising agency can decide on the best way of reaching potential buyers. Detailed research and marketing expertise are essential today when advertising budgets can run into thousands of millions of dollars.Advertising is a fast-paced, high-pressure industry. There is a constant need for creative ideas that will establish a personality for a product in the public’s mind. Current developments in advertising increase the need for talented workers.In the past, the majority of advertising was aimed at the traditional white family – breadwinner father, non- working mother, and two children. Research now reveals that only about 6 percent of American households fit this stereotype. Instead, society is fragmented into many groups, with working mothers, single people and older people on the rise. To be most successful, advertising must identify a particular segment and aim its message toward that group.Advertising is also making use of new technologies. Computer graphics are used to grab the attention of consumers and to help them see products in a new light. The use of computer graphics in a commercial for canned goods, for instance, gave a new image to the tin can.Where in the passage does the author give an example of a new development in advertising?
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.Advertising helps people recognize a particular brand, persuades them tro try it, and tries to keep them loyal to it. Brand loyalty is perhaps the most important goal of consumer advertising. Whether they produce cars, canned foods or cosmetics, manufacturers want their customers to make repeated purchases. The quality of the product will encourage this, of course, but so, too, will affect advertising.Advertising relies on the techniques of market research to identify potential users of a product. Are they homemakers or professional people? Are they young or old? Are they city dwellers or country dwellers? Such questions have a bearing on where and when ads should be played. By studying readership breakdowns for newspapers and magazines as well as television ratings and other statistics, an advertising agency can decide on the best way of reaching potential buyers. Detailed research and marketing expertise are essential today when advertising budgets can run into thousands of millions of dollars.Advertising is a fast-paced, high-pressure industry. There is a constant need for creative ideas that will establish a personality for a product in the public’s mind. Current developments in advertising increase the need for talented workers.In the past, the majority of advertising was aimed at the traditional white family – breadwinner father, non- working mother, and two children. Research now reveals that only about 6 percent of American households fit this stereotype. Instead, society is fragmented into many groups, with working mothers, single people and older people on the rise. To be most successful, advertising must identify a particular segment and aim its message toward that group.Advertising is also making use of new technologies. Computer graphics are used to grab the attention of consumers and to help them see products in a new light. The use of computer graphics in a commercial for canned goods, for instance, gave a new image to the tin can.According to the passage, most advertising used to be directed at _______ .
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.Advertising helps people recognize a particular brand, persuades them tro try it, and tries to keep them loyal to it. Brand loyalty is perhaps the most important goal of consumer advertising. Whether they produce cars, canned foods or cosmetics, manufacturers want their customers to make repeated purchases. The quality of the product will encourage this, of course, but so, too, will affect advertising.Advertising relies on the techniques of market research to identify potential users of a product. Are they homemakers or professional people? Are they young or old? Are they city dwellers or country dwellers? Such questions have a bearing on where and when ads should be played. By studying readership breakdowns for newspapers and magazines as well as television ratings and other statistics, an advertising agency can decide on the best way of reaching potential buyers. Detailed research and marketing expertise are essential today when advertising budgets can run into thousands of millions of dollars.Advertising is a fast-paced, high-pressure industry. There is a constant need for creative ideas that will establish a personality for a product in the public’s mind. Current developments in advertising increase the need for talented workers.In the past, the majority of advertising was aimed at the traditional white family – breadwinner father, non- working mother, and two children. Research now reveals that only about 6 percent of American households fit this stereotype. Instead, society is fragmented into many groups, with working mothers, single people and older people on the rise. To be most successful, advertising must identify a particular segment and aim its message toward that group.Advertising is also making use of new technologies. Computer graphics are used to grab the attention of consumers and to help them see products in a new light. The use of computer graphics in a commercial for canned goods, for instance, gave a new image to the tin can.The author implies that the advertising industry requires _______ .
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.Advertising helps people recognize a particular brand, persuades them tro try it, and tries to keep them loyal to it. Brand loyalty is perhaps the most important goal of consumer advertising. Whether they produce cars, canned foods or cosmetics, manufacturers want their customers to make repeated purchases. The quality of the product will encourage this, of course, but so, too, will affect advertising.Advertising relies on the techniques of market research to identify potential users of a product. Are they homemakers or professional people? Are they young or old? Are they city dwellers or country dwellers? Such questions have a bearing on where and when ads should be played. By studying readership breakdowns for newspapers and magazines as well as television ratings and other statistics, an advertising agency can decide on the best way of reaching potential buyers. Detailed research and marketing expertise are essential today when advertising budgets can run into thousands of millions of dollars.Advertising is a fast-paced, high-pressure industry. There is a constant need for creative ideas that will establish a personality for a product in the public’s mind. Current developments in advertising increase the need for talented workers.In the past, the majority of advertising was aimed at the traditional white family – breadwinner father, non- working mother, and two children. Research now reveals that only about 6 percent of American households fit this stereotype. Instead, society is fragmented into many groups, with working mothers, single people and older people on the rise. To be most successful, advertising must identify a particular segment and aim its message toward that group.Advertising is also making use of new technologies. Computer graphics are used to grab the attention of consumers and to help them see products in a new light. The use of computer graphics in a commercial for canned goods, for instance, gave a new image to the tin can.According to paragraph 2, market research inclues _______.
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.Advertising helps people recognize a particular brand, persuades them tro try it, and tries to keep them loyal to it. Brand loyalty is perhaps the most important goal of consumer advertising. Whether they produce cars, canned foods or cosmetics, manufacturers want their customers to make repeated purchases. The quality of the product will encourage this, of course, but so, too, will affect advertising.Advertising relies on the techniques of market research to identify potential users of a product. Are they homemakers or professional people? Are they young or old? Are they city dwellers or country dwellers? Such questions have a bearing on where and when ads should be played. By studying readership breakdowns for newspapers and magazines as well as television ratings and other statistics, an advertising agency can decide on the best way of reaching potential buyers. Detailed research and marketing expertise are essential today when advertising budgets can run into thousands of millions of dollars.Advertising is a fast-paced, high-pressure industry. There is a constant need for creative ideas that will establish a personality for a product in the public’s mind. Current developments in advertising increase the need for talented workers.In the past, the majority of advertising was aimed at the traditional white family – breadwinner father, non- working mother, and two children. Research now reveals that only about 6 percent of American households fit this stereotype. Instead, society is fragmented into many groups, with working mothers, single people and older people on the rise. To be most successful, advertising must identify a particular segment and aim its message toward that group.Advertising is also making use of new technologies. Computer graphics are used to grab the attention of consumers and to help them see products in a new light. The use of computer graphics in a commercial for canned goods, for instance, gave a new image to the tin can.It can be inferred from paragraph 2 that advertisers must _______ .
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.Advertising helps people recognize a particular brand, persuades them tro try it, and tries to keep them loyal to it. Brand loyalty is perhaps the most important goal of consumer advertising. Whether they produce cars, canned foods or cosmetics, manufacturers want their customers to make repeated purchases. The quality of the product will encourage this, of course, but so, too, will affect advertising.Advertising relies on the techniques of market research to identify potential users of a product. Are they homemakers or professional people? Are they young or old? Are they city dwellers or country dwellers? Such questions have a bearing on where and when ads should be played. By studying readership breakdowns for newspapers and magazines as well as television ratings and other statistics, an advertising agency can decide on the best way of reaching potential buyers. Detailed research and marketing expertise are essential today when advertising budgets can run into thousands of millions of dollars.Advertising is a fast-paced, high-pressure industry. There is a constant need for creative ideas that will establish a personality for a product in the public’s mind. Current developments in advertising increase the need for talented workers.In the past, the majority of advertising was aimed at the traditional white family – breadwinner father, non- working mother, and two children. Research now reveals that only about 6 percent of American households fit this stereotype. Instead, society is fragmented into many groups, with working mothers, single people and older people on the rise. To be most successful, advertising must identify a particular segment and aim its message toward that group.Advertising is also making use of new technologies. Computer graphics are used to grab the attention of consumers and to help them see products in a new light. The use of computer graphics in a commercial for canned goods, for instance, gave a new image to the tin can.What does the passage mainly discuss?
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.Of all modern instruments, the violin is apparently one of the simplest. It consists in essence of a hollow, varnished wooden sound box, or resonator, and a long neck covered with a fingerboard, along which four strings are stretched at high tension. The beauty of design, shape, and decoration is no accident. The proportions of the instrument are determined almost entirely by acoustical considerations. Its simplicity of appearance is deceptive. About 70 parts are involved in the construction of a violin. Its tone and its outstanding range of expressiveness make it an ideal solo instrument. No less important, however, is its role as an orchestral and chamber instrument. In combination with the larger and deeper-sounding members of the same family, the violins form the nucleus of the modern symphony orchestra.The violin has been in existence since about 1550. Its importance as an instrument in its own right dates from the early 1600’s, when it first became standard in Italian opera orchestras. Its stature as an orchestral instrument was raised further when in 1626 Louis XIII of France established at his court the orchestra known as Les vinq-quatre violons du Roy (The King’s 24 Violins), which was to become widely famous later in the century.In its early history, the violin had a dull and rather quiet tone resulting from the fact that the strings were think and were attached to the body of the instrument very loosely. During the eighteenth and nineteenth century, exciting technical changes were inspired by such composer-violinists as Vivaldi and Tartini. Their instrumental compositions demanded a fuller, clearer, and more brilliant tone that was produced by using thinner strings and a far higher string tension. Small changes had to be made to the violin’s internal structure and to the fingerboard so that they could withstand the extra strain. Accordingly, a higher standard of performance was achieved, in terms of both facility and interpretation. Left-hand technique was considerably elaborated, and new fingering patterns on the fingerboard were developed for very high notes.All of the following are mentioned in the passage as contributing to the ability to play modern violin music EXCEPT _______ .
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.Of all modern instruments, the violin is apparently one of the simplest. It consists in essence of a hollow, varnished wooden sound box, or resonator, and a long neck covered with a fingerboard, along which four strings are stretched at high tension. The beauty of design, shape, and decoration is no accident. The proportions of the instrument are determined almost entirely by acoustical considerations. Its simplicity of appearance is deceptive. About 70 parts are involved in the construction of a violin. Its tone and its outstanding range of expressiveness make it an ideal solo instrument. No less important, however, is its role as an orchestral and chamber instrument. In combination with the larger and deeper-sounding members of the same family, the violins form the nucleus of the modern symphony orchestra.The violin has been in existence since about 1550. Its importance as an instrument in its own right dates from the early 1600’s, when it first became standard in Italian opera orchestras. Its stature as an orchestral instrument was raised further when in 1626 Louis XIII of France established at his court the orchestra known as Les vinq-quatre violons du Roy (The King’s 24 Violins), which was to become widely famous later in the century.In its early history, the violin had a dull and rather quiet tone resulting from the fact that the strings were think and were attached to the body of the instrument very loosely. During the eighteenth and nineteenth century, exciting technical changes were inspired by such composer-violinists as Vivaldi and Tartini. Their instrumental compositions demanded a fuller, clearer, and more brilliant tone that was produced by using thinner strings and a far higher string tension. Small changes had to be made to the violin’s internal structure and to the fingerboard so that they could withstand the extra strain. Accordingly, a higher standard of performance was achieved, in terms of both facility and interpretation. Left-hand technique was considerably elaborated, and new fingering patterns on the fingerboard were developed for very high notes.According to the passage, which of the following contributes to a dull sound being produced by a violin?
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.Of all modern instruments, the violin is apparently one of the simplest. It consists in essence of a hollow, varnished wooden sound box, or resonator, and a long neck covered with a fingerboard, along which four strings are stretched at high tension. The beauty of design, shape, and decoration is no accident. The proportions of the instrument are determined almost entirely by acoustical considerations. Its simplicity of appearance is deceptive. About 70 parts are involved in the construction of a violin. Its tone and its outstanding range of expressiveness make it an ideal solo instrument. No less important, however, is its role as an orchestral and chamber instrument. In combination with the larger and deeper-sounding members of the same family, the violins form the nucleus of the modern symphony orchestra.The violin has been in existence since about 1550. Its importance as an instrument in its own right dates from the early 1600’s, when it first became standard in Italian opera orchestras. Its stature as an orchestral instrument was raised further when in 1626 Louis XIII of France established at his court the orchestra known as Les vinq-quatre violons du Roy (The King’s 24 Violins), which was to become widely famous later in the century.In its early history, the violin had a dull and rather quiet tone resulting from the fact that the strings were think and were attached to the body of the instrument very loosely. During the eighteenth and nineteenth century, exciting technical changes were inspired by such composer-violinists as Vivaldi and Tartini. Their instrumental compositions demanded a fuller, clearer, and more brilliant tone that was produced by using thinner strings and a far higher string tension. Small changes had to be made to the violin’s internal structure and to the fingerboard so that they could withstand the extra strain. Accordingly, a higher standard of performance was achieved, in terms of both facility and interpretation. Left-hand technique was considerably elaborated, and new fingering patterns on the fingerboard were developed for very high notes.According to the passage, early violins were different from modern violins in that early violins _______ .
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.Of all modern instruments, the violin is apparently one of the simplest. It consists in essence of a hollow, varnished wooden sound box, or resonator, and a long neck covered with a fingerboard, along which four strings are stretched at high tension. The beauty of design, shape, and decoration is no accident. The proportions of the instrument are determined almost entirely by acoustical considerations. Its simplicity of appearance is deceptive. About 70 parts are involved in the construction of a violin. Its tone and its outstanding range of expressiveness make it an ideal solo instrument. No less important, however, is its role as an orchestral and chamber instrument. In combination with the larger and deeper-sounding members of the same family, the violins form the nucleus of the modern symphony orchestra.The violin has been in existence since about 1550. Its importance as an instrument in its own right dates from the early 1600’s, when it first became standard in Italian opera orchestras. Its stature as an orchestral instrument was raised further when in 1626 Louis XIII of France established at his court the orchestra known as Les vinq-quatre violons du Roy (The King’s 24 Violins), which was to become widely famous later in the century.In its early history, the violin had a dull and rather quiet tone resulting from the fact that the strings were think and were attached to the body of the instrument very loosely. During the eighteenth and nineteenth century, exciting technical changes were inspired by such composer-violinists as Vivaldi and Tartini. Their instrumental compositions demanded a fuller, clearer, and more brilliant tone that was produced by using thinner strings and a far higher string tension. Small changes had to be made to the violin’s internal structure and to the fingerboard so that they could withstand the extra strain. Accordingly, a higher standard of performance was achieved, in terms of both facility and interpretation. Left-hand technique was considerably elaborated, and new fingering patterns on the fingerboard were developed for very high notes.What is the main idea presented in paragraph 3?
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.Of all modern instruments, the violin is apparently one of the simplest. It consists in essence of a hollow, varnished wooden sound box, or resonator, and a long neck covered with a fingerboard, along which four strings are stretched at high tension. The beauty of design, shape, and decoration is no accident. The proportions of the instrument are determined almost entirely by acoustical considerations. Its simplicity of appearance is deceptive. About 70 parts are involved in the construction of a violin. Its tone and its outstanding range of expressiveness make it an ideal solo instrument. No less important, however, is its role as an orchestral and chamber instrument. In combination with the larger and deeper-sounding members of the same family, the violins form the nucleus of the modern symphony orchestra.The violin has been in existence since about 1550. Its importance as an instrument in its own right dates from the early 1600’s, when it first became standard in Italian opera orchestras. Its stature as an orchestral instrument was raised further when in 1626 Louis XIII of France established at his court the orchestra known as Les vinq-quatre violons du Roy (The King’s 24 Violins), which was to become widely famous later in the century.In its early history, the violin had a dull and rather quiet tone resulting from the fact that the strings were think and were attached to the body of the instrument very loosely. During the eighteenth and nineteenth century, exciting technical changes were inspired by such composer-violinists as Vivaldi and Tartini. Their instrumental compositions demanded a fuller, clearer, and more brilliant tone that was produced by using thinner strings and a far higher string tension. Small changes had to be made to the violin’s internal structure and to the fingerboard so that they could withstand the extra strain. Accordingly, a higher standard of performance was achieved, in terms of both facility and interpretation. Left-hand technique was considerably elaborated, and new fingering patterns on the fingerboard were developed for very high notes.“The King’s 24 Violins” is mentioned to illustrate _______ .
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions.Of all modern instruments, the violin is apparently one of the simplest. It consists in essence of a hollow, varnished wooden sound box, or resonator, and a long neck covered with a fingerboard, along which four strings are stretched at high tension. The beauty of design, shape, and decoration is no accident. The proportions of the instrument are determined almost entirely by acoustical considerations. Its simplicity of appearance is deceptive. About 70 parts are involved in the construction of a violin. Its tone and its outstanding range of expressiveness make it an ideal solo instrument. No less important, however, is its role as an orchestral and chamber instrument. In combination with the larger and deeper-sounding members of the same family, the violins form the nucleus of the modern symphony orchestra.The violin has been in existence since about 1550. Its importance as an instrument in its own right dates from the early 1600’s, when it first became standard in Italian opera orchestras. Its stature as an orchestral instrument was raised further when in 1626 Louis XIII of France established at his court the orchestra known as Les vinq-quatre violons du Roy (The King’s 24 Violins), which was to become widely famous later in the century.In its early history, the violin had a dull and rather quiet tone resulting from the fact that the strings were think and were attached to the body of the instrument very loosely. During the eighteenth and nineteenth century, exciting technical changes were inspired by such composer-violinists as Vivaldi and Tartini. Their instrumental compositions demanded a fuller, clearer, and more brilliant tone that was produced by using thinner strings and a far higher string tension. Small changes had to be made to the violin’s internal structure and to the fingerboard so that they could withstand the extra strain. Accordingly, a higher standard of performance was achieved, in terms of both facility and interpretation. Left-hand technique was considerably elaborated, and new fingering patterns on the fingerboard were developed for very high notes.The word “standard” in paragraph 2 is closest in meaning to _______ .
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 28 to 35.A generation gap in the workplace can make workers both young and old feel inferior, as well as hamper productivity and teamwork. Differences between generations can be seen in work ethics, habits and communication styles. Younger workers might fear not being taken seriously by their older colleagues, while older workers might fear that their experience is not valued but replaced by workers with knowledge of more current technology. However, members of each generation can close the gap between them if they're willing to meet one another halfway.Older workers can show respect to the younger set by asking for their opinions and recognizing their contributions to the workplace as valid, or complimenting them on a job well done. Younger workers can show their elders respect by asking for advice on how to manage a situation with work, based on the older worker's many years of experience. It's important for both entry- and senior-level workers to see each other as equals, regardless of the type of position in which they work. No one wants to feel inferior or irrelevant just because of their age. Rather, a generation gap at work can be a learning opportunity.Workers can also put themselves in their colleagues' shoes to determine what might be bothering them about their generational age difference. If a person is much older than another, perhaps it is bitterness about fewer job opportunities, or fear that a younger worker might seem more relevant and edge him out of his job. If workers open their minds to understand where co-workers are coming from, it can help ease any tension between them and appreciate each other'swork contributions.If age seems to be a problem for someone at the workplace, it can be helpful to do the very opposite of what a co-worker might expect from someone of a different age set due to stereotypes. For example, if a worker is considerably younger such as right out of college, she can share researched information to indicate that she knows what she's doing, or show curiosity instead of upset to indicate emotional maturity if the person makes a disparaging remark about her youth. Older workers can maintain an enthusiastic attitude about work instead of showing boredom or bitterness from past experiences.Workers can, moreover, directly address the concern of age differences at work with the colleague at odds with them by asking the person for constructive advice on how to handle the issue. For example, older workers who are unfamiliar with new software that younger colleagues understand might acknowledge to them that they did the same tasks differently in years past but show interest in learning the program to keep up with modern technology. Learning to speak their technological language can make them feel more connected. Likewise, a younger worker can admit to being green on the work scene, but eager to gain experience by learning from senior colleagues.It can be inferred from the passage that _______.
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 28 to 35.A generation gap in the workplace can make workers both young and old feel inferior, as well as hamper productivity and teamwork. Differences between generations can be seen in work ethics, habits and communication styles. Younger workers might fear not being taken seriously by their older colleagues, while older workers might fear that their experience is not valued but replaced by workers with knowledge of more current technology. However, members of each generation can close the gap between them if they're willing to meet one another halfway.Older workers can show respect to the younger set by asking for their opinions and recognizing their contributions to the workplace as valid, or complimenting them on a job well done. Younger workers can show their elders respect by asking for advice on how to manage a situation with work, based on the older worker's many years of experience. It's important for both entry- and senior-level workers to see each other as equals, regardless of the type of position in which they work. No one wants to feel inferior or irrelevant just because of their age. Rather, a generation gap at work can be a learning opportunity.Workers can also put themselves in their colleagues' shoes to determine what might be bothering them about their generational age difference. If a person is much older than another, perhaps it is bitterness about fewer job opportunities, or fear that a younger worker might seem more relevant and edge him out of his job. If workers open their minds to understand where co-workers are coming from, it can help ease any tension between them and appreciate each other'swork contributions.If age seems to be a problem for someone at the workplace, it can be helpful to do the very opposite of what a co-worker might expect from someone of a different age set due to stereotypes. For example, if a worker is considerably younger such as right out of college, she can share researched information to indicate that she knows what she's doing, or show curiosity instead of upset to indicate emotional maturity if the person makes a disparaging remark about her youth. Older workers can maintain an enthusiastic attitude about work instead of showing boredom or bitterness from past experiences.Workers can, moreover, directly address the concern of age differences at work with the colleague at odds with them by asking the person for constructive advice on how to handle the issue. For example, older workers who are unfamiliar with new software that younger colleagues understand might acknowledge to them that they did the same tasks differently in years past but show interest in learning the program to keep up with modern technology. Learning to speak their technological language can make them feel more connected. Likewise, a younger worker can admit to being green on the work scene, but eager to gain experience by learning from senior colleagues.The word “acknowledge” is closest in meaning to _______.
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 28 to 35.A generation gap in the workplace can make workers both young and old feel inferior, as well as hamper productivity and teamwork. Differences between generations can be seen in work ethics, habits and communication styles. Younger workers might fear not being taken seriously by their older colleagues, while older workers might fear that their experience is not valued but replaced by workers with knowledge of more current technology. However, members of each generation can close the gap between them if they're willing to meet one another halfway.Older workers can show respect to the younger set by asking for their opinions and recognizing their contributions to the workplace as valid, or complimenting them on a job well done. Younger workers can show their elders respect by asking for advice on how to manage a situation with work, based on the older worker's many years of experience. It's important for both entry- and senior-level workers to see each other as equals, regardless of the type of position in which they work. No one wants to feel inferior or irrelevant just because of their age. Rather, a generation gap at work can be a learning opportunity.Workers can also put themselves in their colleagues' shoes to determine what might be bothering them about their generational age difference. If a person is much older than another, perhaps it is bitterness about fewer job opportunities, or fear that a younger worker might seem more relevant and edge him out of his job. If workers open their minds to understand where co-workers are coming from, it can help ease any tension between them and appreciate each other'swork contributions.If age seems to be a problem for someone at the workplace, it can be helpful to do the very opposite of what a co-worker might expect from someone of a different age set due to stereotypes. For example, if a worker is considerably younger such as right out of college, she can share researched information to indicate that she knows what she's doing, or show curiosity instead of upset to indicate emotional maturity if the person makes a disparaging remark about her youth. Older workers can maintain an enthusiastic attitude about work instead of showing boredom or bitterness from past experiences.Workers can, moreover, directly address the concern of age differences at work with the colleague at odds with them by asking the person for constructive advice on how to handle the issue. For example, older workers who are unfamiliar with new software that younger colleagues understand might acknowledge to them that they did the same tasks differently in years past but show interest in learning the program to keep up with modern technology. Learning to speak their technological language can make them feel more connected. Likewise, a younger worker can admit to being green on the work scene, but eager to gain experience by learning from senior colleagues.According to the passage, the following are measures to overcome the generation gap, EXCEPT ______.
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 28 to 35.A generation gap in the workplace can make workers both young and old feel inferior, as well as hamper productivity and teamwork. Differences between generations can be seen in work ethics, habits and communication styles. Younger workers might fear not being taken seriously by their older colleagues, while older workers might fear that their experience is not valued but replaced by workers with knowledge of more current technology. However, members of each generation can close the gap between them if they're willing to meet one another halfway.Older workers can show respect to the younger set by asking for their opinions and recognizing their contributions to the workplace as valid, or complimenting them on a job well done. Younger workers can show their elders respect by asking for advice on how to manage a situation with work, based on the older worker's many years of experience. It's important for both entry- and senior-level workers to see each other as equals, regardless of the type of position in which they work. No one wants to feel inferior or irrelevant just because of their age. Rather, a generation gap at work can be a learning opportunity.Workers can also put themselves in their colleagues' shoes to determine what might be bothering them about their generational age difference. If a person is much older than another, perhaps it is bitterness about fewer job opportunities, or fear that a younger worker might seem more relevant and edge him out of his job. If workers open their minds to understand where co-workers are coming from, it can help ease any tension between them and appreciate each other'swork contributions.If age seems to be a problem for someone at the workplace, it can be helpful to do the very opposite of what a co-worker might expect from someone of a different age set due to stereotypes. For example, if a worker is considerably younger such as right out of college, she can share researched information to indicate that she knows what she's doing, or show curiosity instead of upset to indicate emotional maturity if the person makes a disparaging remark about her youth. Older workers can maintain an enthusiastic attitude about work instead of showing boredom or bitterness from past experiences.Workers can, moreover, directly address the concern of age differences at work with the colleague at odds with them by asking the person for constructive advice on how to handle the issue. For example, older workers who are unfamiliar with new software that younger colleagues understand might acknowledge to them that they did the same tasks differently in years past but show interest in learning the program to keep up with modern technology. Learning to speak their technological language can make them feel more connected. Likewise, a younger worker can admit to being green on the work scene, but eager to gain experience by learning from senior colleagues.What is the synonym of the word “stereotypes” in paragraph 4?
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 28 to 35.A generation gap in the workplace can make workers both young and old feel inferior, as well as hamper productivity and teamwork. Differences between generations can be seen in work ethics, habits and communication styles. Younger workers might fear not being taken seriously by their older colleagues, while older workers might fear that their experience is not valued but replaced by workers with knowledge of more current technology. However, members of each generation can close the gap between them if they're willing to meet one another halfway.Older workers can show respect to the younger set by asking for their opinions and recognizing their contributions to the workplace as valid, or complimenting them on a job well done. Younger workers can show their elders respect by asking for advice on how to manage a situation with work, based on the older worker's many years of experience. It's important for both entry- and senior-level workers to see each other as equals, regardless of the type of position in which they work. No one wants to feel inferior or irrelevant just because of their age. Rather, a generation gap at work can be a learning opportunity.Workers can also put themselves in their colleagues' shoes to determine what might be bothering them about their generational age difference. If a person is much older than another, perhaps it is bitterness about fewer job opportunities, or fear that a younger worker might seem more relevant and edge him out of his job. If workers open their minds to understand where co-workers are coming from, it can help ease any tension between them and appreciate each other'swork contributions.If age seems to be a problem for someone at the workplace, it can be helpful to do the very opposite of what a co-worker might expect from someone of a different age set due to stereotypes. For example, if a worker is considerably younger such as right out of college, she can share researched information to indicate that she knows what she's doing, or show curiosity instead of upset to indicate emotional maturity if the person makes a disparaging remark about her youth. Older workers can maintain an enthusiastic attitude about work instead of showing boredom or bitterness from past experiences.Workers can, moreover, directly address the concern of age differences at work with the colleague at odds with them by asking the person for constructive advice on how to handle the issue. For example, older workers who are unfamiliar with new software that younger colleagues understand might acknowledge to them that they did the same tasks differently in years past but show interest in learning the program to keep up with modern technology. Learning to speak their technological language can make them feel more connected. Likewise, a younger worker can admit to being green on the work scene, but eager to gain experience by learning from senior colleagues.The word "him" in paragraph 3 refers to _______.
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 28 to 35.A generation gap in the workplace can make workers both young and old feel inferior, as well as hamper productivity and teamwork. Differences between generations can be seen in work ethics, habits and communication styles. Younger workers might fear not being taken seriously by their older colleagues, while older workers might fear that their experience is not valued but replaced by workers with knowledge of more current technology. However, members of each generation can close the gap between them if they're willing to meet one another halfway.Older workers can show respect to the younger set by asking for their opinions and recognizing their contributions to the workplace as valid, or complimenting them on a job well done. Younger workers can show their elders respect by asking for advice on how to manage a situation with work, based on the older worker's many years of experience. It's important for both entry- and senior-level workers to see each other as equals, regardless of the type of position in which they work. No one wants to feel inferior or irrelevant just because of their age. Rather, a generation gap at work can be a learning opportunity.Workers can also put themselves in their colleagues' shoes to determine what might be bothering them about their generational age difference. If a person is much older than another, perhaps it is bitterness about fewer job opportunities, or fear that a younger worker might seem more relevant and edge him out of his job. If workers open their minds to understand where co-workers are coming from, it can help ease any tension between them and appreciate each other'swork contributions.If age seems to be a problem for someone at the workplace, it can be helpful to do the very opposite of what a co-worker might expect from someone of a different age set due to stereotypes. For example, if a worker is considerably younger such as right out of college, she can share researched information to indicate that she knows what she's doing, or show curiosity instead of upset to indicate emotional maturity if the person makes a disparaging remark about her youth. Older workers can maintain an enthusiastic attitude about work instead of showing boredom or bitterness from past experiences.Workers can, moreover, directly address the concern of age differences at work with the colleague at odds with them by asking the person for constructive advice on how to handle the issue. For example, older workers who are unfamiliar with new software that younger colleagues understand might acknowledge to them that they did the same tasks differently in years past but show interest in learning the program to keep up with modern technology. Learning to speak their technological language can make them feel more connected. Likewise, a younger worker can admit to being green on the work scene, but eager to gain experience by learning from senior colleagues.What does the writer mean by stating “put themselves in their colleagues' shoes” in paragraph 3?
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 28 to 35.A generation gap in the workplace can make workers both young and old feel inferior, as well as hamper productivity and teamwork. Differences between generations can be seen in work ethics, habits and communication styles. Younger workers might fear not being taken seriously by their older colleagues, while older workers might fear that their experience is not valued but replaced by workers with knowledge of more current technology. However, members of each generation can close the gap between them if they're willing to meet one another halfway.Older workers can show respect to the younger set by asking for their opinions and recognizing their contributions to the workplace as valid, or complimenting them on a job well done. Younger workers can show their elders respect by asking for advice on how to manage a situation with work, based on the older worker's many years of experience. It's important for both entry- and senior-level workers to see each other as equals, regardless of the type of position in which they work. No one wants to feel inferior or irrelevant just because of their age. Rather, a generation gap at work can be a learning opportunity.Workers can also put themselves in their colleagues' shoes to determine what might be bothering them about their generational age difference. If a person is much older than another, perhaps it is bitterness about fewer job opportunities, or fear that a younger worker might seem more relevant and edge him out of his job. If workers open their minds to understand where co-workers are coming from, it can help ease any tension between them and appreciate each other'swork contributions.If age seems to be a problem for someone at the workplace, it can be helpful to do the very opposite of what a co-worker might expect from someone of a different age set due to stereotypes. For example, if a worker is considerably younger such as right out of college, she can share researched information to indicate that she knows what she's doing, or show curiosity instead of upset to indicate emotional maturity if the person makes a disparaging remark about her youth. Older workers can maintain an enthusiastic attitude about work instead of showing boredom or bitterness from past experiences.Workers can, moreover, directly address the concern of age differences at work with the colleague at odds with them by asking the person for constructive advice on how to handle the issue. For example, older workers who are unfamiliar with new software that younger colleagues understand might acknowledge to them that they did the same tasks differently in years past but show interest in learning the program to keep up with modern technology. Learning to speak their technological language can make them feel more connected. Likewise, a younger worker can admit to being green on the work scene, but eager to gain experience by learning from senior colleagues.Each generation should respect the other generation at work to ______.
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct answer to each of the questions from 28 to 35.A generation gap in the workplace can make workers both young and old feel inferior, as well as hamper productivity and teamwork. Differences between generations can be seen in work ethics, habits and communication styles. Younger workers might fear not being taken seriously by their older colleagues, while older workers might fear that their experience is not valued but replaced by workers with knowledge of more current technology. However, members of each generation can close the gap between them if they're willing to meet one another halfway.Older workers can show respect to the younger set by asking for their opinions and recognizing their contributions to the workplace as valid, or complimenting them on a job well done. Younger workers can show their elders respect by asking for advice on how to manage a situation with work, based on the older worker's many years of experience. It's important for both entry- and senior-level workers to see each other as equals, regardless of the type of position in which they work. No one wants to feel inferior or irrelevant just because of their age. Rather, a generation gap at work can be a learning opportunity.Workers can also put themselves in their colleagues' shoes to determine what might be bothering them about their generational age difference. If a person is much older than another, perhaps it is bitterness about fewer job opportunities, or fear that a younger worker might seem more relevant and edge him out of his job. If workers open their minds to understand where co-workers are coming from, it can help ease any tension between them and appreciate each other'swork contributions.If age seems to be a problem for someone at the workplace, it can be helpful to do the very opposite of what a co-worker might expect from someone of a different age set due to stereotypes. For example, if a worker is considerably younger such as right out of college, she can share researched information to indicate that she knows what she's doing, or show curiosity instead of upset to indicate emotional maturity if the person makes a disparaging remark about her youth. Older workers can maintain an enthusiastic attitude about work instead of showing boredom or bitterness from past experiences.Workers can, moreover, directly address the concern of age differences at work with the colleague at odds with them by asking the person for constructive advice on how to handle the issue. For example, older workers who are unfamiliar with new software that younger colleagues understand might acknowledge to them that they did the same tasks differently in years past but show interest in learning the program to keep up with modern technology. Learning to speak their technological language can make them feel more connected. Likewise, a younger worker can admit to being green on the work scene, but eager to gain experience by learning from senior colleagues.What is the purpose of writer in the passage?
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct word or phrase that best fits each of the numbered blanks from 23 to 27.The invention of the mobile phone has undoubtedly revolutionized the way people communicate and influenced every aspect of our lives. The issue is whether this technological innovation has done more harm than good.In order to (23)_____ the question, we must first turn to the type of consumer. Presumably, most parents buy mobile phones for their teenagers to track their whereabouts and ensure their safety. We can also assume that most teenagers want mobile phones to avoid missing out (24)_____ social contact. In this context, the advantages are clear. However, we cannot deny the fact that text messages have been used by bullies to intimidate fellow students. There is also (25)_____ evidence that texting has affected literacy skills.The ubiquitous use of the mobile phone has, (26)_____ question, affected adult consumers, too. What employee, on the way home from work, would be reluctant to answer a call from their boss? Apparently, only 18% of us, according to a recent survey, are willing to switch off our mobile phones once we've left the office.Admittedly, mobile phones can be intrusive but there are obvious benefits to possessing one. Personally speaking, they are invaluable when it comes to making social or business arrangements at short (27)_____. According to a recent survey, they also provide their owners with a sense of security in emergency situations.In conclusion, mobile phones do have their drawbacks, but these are outweighed by the benefits. I would argue that it is not the tool that chooses its purpose, but the user.Điền vào ô 27.
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct word or phrase that best fits each of the numbered blanks from 23 to 27.The invention of the mobile phone has undoubtedly revolutionized the way people communicate and influenced every aspect of our lives. The issue is whether this technological innovation has done more harm than good.In order to (23)_____ the question, we must first turn to the type of consumer. Presumably, most parents buy mobile phones for their teenagers to track their whereabouts and ensure their safety. We can also assume that most teenagers want mobile phones to avoid missing out (24)_____ social contact. In this context, the advantages are clear. However, we cannot deny the fact that text messages have been used by bullies to intimidate fellow students. There is also (25)_____ evidence that texting has affected literacy skills.The ubiquitous use of the mobile phone has, (26)_____ question, affected adult consumers, too. What employee, on the way home from work, would be reluctant to answer a call from their boss? Apparently, only 18% of us, according to a recent survey, are willing to switch off our mobile phones once we've left the office.Admittedly, mobile phones can be intrusive but there are obvious benefits to possessing one. Personally speaking, they are invaluable when it comes to making social or business arrangements at short (27)_____. According to a recent survey, they also provide their owners with a sense of security in emergency situations.In conclusion, mobile phones do have their drawbacks, but these are outweighed by the benefits. I would argue that it is not the tool that chooses its purpose, but the user.Điền vào ô 26.
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct word or phrase that best fits each of the numbered blanks from 23 to 27.The invention of the mobile phone has undoubtedly revolutionized the way people communicate and influenced every aspect of our lives. The issue is whether this technological innovation has done more harm than good.In order to (23)_____ the question, we must first turn to the type of consumer. Presumably, most parents buy mobile phones for their teenagers to track their whereabouts and ensure their safety. We can also assume that most teenagers want mobile phones to avoid missing out (24)_____ social contact. In this context, the advantages are clear. However, we cannot deny the fact that text messages have been used by bullies to intimidate fellow students. There is also (25)_____ evidence that texting has affected literacy skills.The ubiquitous use of the mobile phone has, (26)_____ question, affected adult consumers, too. What employee, on the way home from work, would be reluctant to answer a call from their boss? Apparently, only 18% of us, according to a recent survey, are willing to switch off our mobile phones once we've left the office.Admittedly, mobile phones can be intrusive but there are obvious benefits to possessing one. Personally speaking, they are invaluable when it comes to making social or business arrangements at short (27)_____. According to a recent survey, they also provide their owners with a sense of security in emergency situations.In conclusion, mobile phones do have their drawbacks, but these are outweighed by the benefits. I would argue that it is not the tool that chooses its purpose, but the user.Điền vào ô 25.
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct word or phrase that best fits each of the numbered blanks from 23 to 27.The invention of the mobile phone has undoubtedly revolutionized the way people communicate and influenced every aspect of our lives. The issue is whether this technological innovation has done more harm than good.In order to (23)_____ the question, we must first turn to the type of consumer. Presumably, most parents buy mobile phones for their teenagers to track their whereabouts and ensure their safety. We can also assume that most teenagers want mobile phones to avoid missing out (24)_____ social contact. In this context, the advantages are clear. However, we cannot deny the fact that text messages have been used by bullies to intimidate fellow students. There is also (25)_____ evidence that texting has affected literacy skills.The ubiquitous use of the mobile phone has, (26)_____ question, affected adult consumers, too. What employee, on the way home from work, would be reluctant to answer a call from their boss? Apparently, only 18% of us, according to a recent survey, are willing to switch off our mobile phones once we've left the office.Admittedly, mobile phones can be intrusive but there are obvious benefits to possessing one. Personally speaking, they are invaluable when it comes to making social or business arrangements at short (27)_____. According to a recent survey, they also provide their owners with a sense of security in emergency situations.In conclusion, mobile phones do have their drawbacks, but these are outweighed by the benefits. I would argue that it is not the tool that chooses its purpose, but the user.Điền vào ô 24.
Read the following passage and mark the letter A, B, C, or D on your answer sheet to indicate the correct word or phrase that best fits each of the numbered blanks from 23 to 27.The invention of the mobile phone has undoubtedly revolutionized the way people communicate and influenced every aspect of our lives. The issue is whether this technological innovation has done more harm than good.In order to (23)_____ the question, we must first turn to the type of consumer. Presumably, most parents buy mobile phones for their teenagers to track their whereabouts and ensure their safety. We can also assume that most teenagers want mobile phones to avoid missing out (24)_____ social contact. In this context, the advantages are clear. However, we cannot deny the fact that text messages have been used by bullies to intimidate fellow students. There is also (25)_____ evidence that texting has affected literacy skills.The ubiquitous use of the mobile phone has, (26)_____ question, affected adult consumers, too. What employee, on the way home from work, would be reluctant to answer a call from their boss? Apparently, only 18% of us, according to a recent survey, are willing to switch off our mobile phones once we've left the office.Admittedly, mobile phones can be intrusive but there are obvious benefits to possessing one. Personally speaking, they are invaluable when it comes to making social or business arrangements at short (27)_____. According to a recent survey, they also provide their owners with a sense of security in emergency situations.In conclusion, mobile phones do have their drawbacks, but these are outweighed by the benefits. I would argue that it is not the tool that chooses its purpose, but the user.Điền vào ô 23.